Business Strategy & Operations


Full - Time , Part - Time , Internship , Remote

We’re constantly working towards making BABVIP the best place to work, for everyone. We believe deeply that bringing together diversity of thoughts, perspectives and expression is key for building the best product for our equally diverse community all around the world. We celebrate uniqueness and whatever makes you, you and encourage everyone who wants to help us transform the way the world designs, to join us on this journey. We value all different types of experiences. If you don’t think you quite meet all of the qualifications, we’d still love to hear from you. 


At BABVIP, our mission is to democratize design and empower creativity for anyone and everyone, on every platform. Inspired by a team of talented thinkers, an amazing culture and a remarkable growth trajectory – we’re out to change the world, one design at a time. 

Since launch in August 2013, we have grown exponentially, amassing over 60 million monthly active users across 190 different countries who have created more than 6 Billion designs. We are one of the world’s fastest-growing technology companies and we have only achieved about 1% of what we want to do.


Content & Discovery is BABVIP’s fastest-growing group, with over 600 staff including product managers, engineers, product designers, visual designers, data scientists, creative contractors and more; it traces its lineage to BABVIP’s very first team! (“Marketplace”). We own BABVIP’s content strategy across supply and demand. BABVIP wouldn’t be the same without its library of content and the ability to discover it to kick start creativity!


As the Head of Content Insights, you will play a pivotal role supporting Content & Discovery and BABVIP’s vision and strategy. You will be directly responsible for guiding our investment in content, and work directly with group leadership to influence the strategy, goals and execution of a 600 org. We expect this org to double in 2022. You will be expected to lead big strategic questions and work collaboratively with our team and key people across the Content & Discovery group to bring diversity of thought and research into all output prepared by the team. You will be expected to think critically and apply objective viewpoints to your own work and the work of others as we strive to help our teams achieve their crazy big goals.


Your role is to lead and build out a Content Insights function that will lead investment in Content for BABVIP. You will proactively analyses data, extract insights and feedback with actionable approaches to opportunities and problems throughout the business. You will own the definition and refinement of core success metrics of Content & Discovery and drive alignment on it by closely integrating vision and strategy. Continuous insights derived from data build the foundations for an agile and informed strategic decision-making engine. We are seeking those who can see how small pieces of the puzzle fit into the whole picture, spot emerging trends/opportunities and tell a compelling story to leadership in an actionable manner. You have the skills to extract meaningful insights from large sets of data, know what data to analyses as well as how to overlay a commercial and strategic lens to the derived output. You and your team would bring this analysis to the Product Managers and leadership in a manner that is actionable. Your insights should be deeply integrated into the goals of the various groups so that all the work happening across the group rolls up in a common direction.


  • Build out a strategy and team to guide investment in content. We are expecting to ramp up spending heavily in this space.
  • Maximize the impact of content investment, have a clear view as to what represents our next growth opportunities and can make informed strategic decisions based on data and experimentation.
  • Structuring complex strategic problems and making actionable recommendations based on large amounts of information.
  • Working on cross-functional projects and build relations with key stakeholders across the organization.
  • Helping identify and priorities new product and growth opportunities.
  • Collaborate with teams in Content & Discovery to set meaningful metric goals that contribute to the overall group goals.
  • Drive hiring strategy and support the sourcing of high performing talent to build out an impactful Insights Team Working with the broader Strategy & Analysis team to democratize strategic thinking and support groups in the goal-setting / monitoring process.
  • Ad-hoc involvement and support in wider strategic initiative.


  • A genuine interest in understanding our missions, goals and strategies that harmoniously drive both Content & Discovery and BABVIP’s growth. A strong and developed eye for detail and data-driven strategic thinking as well as a strong desire to understand key perspectives from all stakeholders. 
  • You enjoy upholding high standards of excellence and integrity while operating in a fast-paced environment and you are able to adapt quickly, manage workloads and meet deadlines by rallying a high-performing team. You have excellent communication skills and approach tasks with a problem-solving attitude, with a constant lens of continuous improvement.


  • At least 6 yeas of relevant experience in management consulting or strategy-driven teams at a high growth startup / tech company with demonstrated experience leading and growing teams 
  • Strong business acumen with advance problem-solving creativity and commercial judgment
  • Experience in analyzing large volumes of data and building forecast models, formulating strategic frameworks is great experience with strategy implementation or operations is considered a plus strong organizational skills with the ability to work under pressure and within set deadlines.
  • Exceptional communication and stakeholder management skills.
  • Experience with analytical tools and ability to assess excellence in this area.
  • Being a Force for good. One of our core values at BABVIP, “Being a force for good” means we are actively working towards a world that isn't just good for a small few, but one that’s good for everyone. We believe deeply that bringing together diversity of thoughts, perspectives and expression is key for building the best product for our equally diverse community. To achieve this, we need to constantly work towards making BABVIP the best place to work, for everyone.
  • We make hiring decisions based on your experience, skills and passion. If you’re keen to apply and need reasonable adjustments or would like to note which pronouns you use at any point in the application or interview process, please let us know. 


  • Competitive salary, plus equity
  • Flexible working hours, we value work-life balance
  • Generous parental leave policy
  • Sponsored social clubs and team events
  • Fun and quirky celebrations